Start at Zero
4049 Pennsylvania, Suite 301
Kansas City MO 64111
A parent during Start at Zero parent/child group
Web and Phone Contact
Telephone (816) 308-0345
Mission Statement
Start at Zero's mission is to ensure that parents have the tools they need to be participants in, and advocates for, their child's health and education.
Leadership
CEO/Executive Director Ms. Angela DeWilde
Board Chair Mr. Richard Winslow
Board Chair Company Affiliation Kansas City University of Medicine and Biosciences
History and Background
Year of Incorporation 2016
Financial Summary
Revenue Expense Area Graph

Comparing revenue to expenses shows how the organizations finances fluctuate over time.

Source: IRS Form 990

 Breakdown
Net Gain/Loss:    in 
Note: When component data are not available, the graph displays the total Revenue and/or Expense values.
Statements
Mission Statement
Start at Zero's mission is to ensure that parents have the tools they need to be participants in, and advocates for, their child's health and education.
Background Statement
Start at Zero was founded in 2013 by two Kansas City mothers, completed a two-year pilot program funded by the Kauffman Foundation and received 501(c)3 status in August of 2016. To date, the organization has reached over 140 parents and 200 children ages 0-5 with its programs. 97% of child participants are children of color and 80% come from a family eligible to receive WIC. Additionally, 17% of children who have participated in Start at Zero programs come from a non-English speaking family, 14% are recent immigrants/refugees, and 30% have a parent who did not graduate high school.
 
Start at Zero works towards the goal of kindergarten-ready kids through parent engagement and maintains a unique approach that ensures parents have the tools they need to be advocates for their child’s health and education by delivering programming that is parent-focused, evidence-based, and community-centered. Every August, approximately 2,500 students will begin kindergarten in Kansas City’s district and charter public schools. Studies indicate that half of these students will show up for school lacking the foundational social-emotional and academic skills needed for kindergarten success. Start at Zero disrupts this reality by partnering with local charter and district schools and community organizations to design and deliver programming to children ages birth to five. Programs offered include Home Visiting, Little Classrooms (formerly “Playgroups”), Learning Check-Ups and a Parent Leadership Team.
Impact Statement
Start at Zero has succeeded in reaching a vulnerable, hard-to-reach population. 97% of child participants are children of color and 80% come from WIC-eligible families. 17% of children who have participated in Start at Zero programs come from a non-English speaking family, 14% are recent immigrants/refugees, and 30% have a parent who did not graduate high school.
 
Secondly, significant impact has been achieved in kindergarten-ready kids through parent engagement. Using the Life Skills Progression and comparing pretest and posttest scores, 88% of parents who participated in six or more months of home visiting showed an increase in or maintenance of their positive parenting behaviors (including nurturing, discipline, support of development, and safety). 72% of these parents demonstrated increased use of supportive resources for their family’s well-being. 77% of children enrolled remain on-track with their developmental milestones as measured through the Ages and Stages Questionnaire. The remaining 23% of children demonstrated slight delays, which are addressed through targeted Start at Zero services. Start at Zero is unique because it provides gap coverage for children who have observable slight delays and would typically not qualify for services elsewhere.
 
Finally, Start at Zero has achieved notable demand in the market, as demonstrated by the number of schools that desire to partner. Currently, there are five schools that have signed Letters of Interest with the organization and additional schools that have committed to continue conversations about partnering.
 
Current year goals include:
  1. Implementing a school fee-for-service model and school sponsorship model that yields financial diversification and sustainability.
  2. Scale with quality to more schools.
  3. Research evidence-based parent engagement measurement tools and/or develop a tool.
  4. Streamline and refine marketing collateral and external communications to achieve brand awareness.
Needs Statement
Start at Zero continues to seek private funding to create a runway to fully implement a school fee-for-service model and critical corporate relationships in an effort to implement a school sponsorship model. Once schools, corporations and community partners have the time to adequately plan for their financial commitment, this will create a more sustainable funding portfolio for the organization. Secondly, financing that would specifically allow the organization to fulfill its human capital plan is critical.
 
Next, Start at Zero seeks to adopt an evidence-based parent engagement measurement tool that will produce data never seen in Kansas City.
 
Finally, brand awareness and the ability to continue to secure school partnerships rank fourth and fifth respectively. By promoting the organization’s mission and ongoing outcomes in targeted ways, more schools, community organizations and corporations will become aware of the organization. Awareness will allow for the expansion of programming and, ultimately, impact. With this expanded awareness, Start at Zero will need to continue to secure school partnerships.
Service Categories
Primary & Elementary Schools
Family Services
Community & Neighbourhood Development
Areas of Service
MO - Jackson County
Start at Zero serves families living within the Kansas City Public Schools district boundary. We locate Parent Educators in public elementary schools located in underserved neighborhoods to serve the families living in the neighborhood of the school. At this time we partner with Scuola Vita Nuova (64124) and Genesis School (64130).  
CEO/Executive Director/Board Chair Statement
Since we delivered our first home visit in September of 2014, Start at Zero has demonstrated significant growth and impact. We have solidified ourselves as a KC organization committed to parents and their children living in underserved communities.
 
Available data suggests that less than 11% of low income families are receiving any type of home visiting services in the KCPS boundaries. Additionally, with even more education, social service and community organizations with similar missions to get kids kindergarten-ready, an alarming number of children still do not receive high quality early education services. Start at Zero aims to change that and is unique for three primary reasons:
  1. Parent-focused: We fill a gap in the KC early education landscape because we are the only organization that focuses on kindergarten readiness exclusively through parent engagement.
  2. Evidence-based: Operating from the understanding that 90% of brain development happens in the first five years of life, building the foundation for later K-12 success, programming reaches parents of children 0-5 comprehensively and with quality.
  3. Community-centered: We locate early childhood parent support in elementary schools. Through this approach, parents of children age 0-5 are able to build their access to, their comfort interacting with, and their trust in their neighborhood school.

Current Challenges:
Due to family transience, data collection across KC is a challenge, yet it is Start at Zero’s responsibility to track children to and through Kindergarten, assessing readiness for Kindergarten and engagement of the parent at time of entry. To limit this challenge, we have coordinated communication with parents and have planned for an external evaluation. Additionally, there are currently no shared definitions of “parent engagement” and acceptable standards regarding how to define, measure, and evaluate it within the KCPS district boundaries. To limit this threat to success, this year we will pursue the development of common language and a tool to measure engagement.
 
Currently, the majority of Start at Zero funding comes from private foundations. This year we will begin to implement a school fee-for-service and corporate sponsorship model that will generate program income and lead to the diversification of our funding portfolio. We will also continue to explore funding through public sources to further diversify.
Programs
Description
Start at Zero employs a school-based, community-centered home visiting model that takes place within the larger boundary of Kansas City Public Schools. Certified Parent Educators are located in elementary schools in underserved zip codes and connect with families and community partners within the local neighborhood. Parent Educators become a participatory part of the school community.
The Parent Educator visits low-income families with children age 0-5 in their community, using the Parents as Teachers evidence-based curriculum, with the aim to coach parents on supporting their child’s development. The Parent Educator connects families to resources to increase family stability and well-being and meets with the family at least once per month, with the goal of having a consistent home visiting relationship for two or more years. Well-implemented home visiting programs are proven to help parents develop the skills they need to raise children who are healthy and ready to learn.
Category Education, General/Other Early Childhood Education
Population Served General/Unspecified, ,
Short-Term Success
Start at Zero’s ultimate goal is kindergarten-ready kids through parent engagement. Using a standardized family assessment tool called the Life Skills Progression and comparing pretest and posttest scores, 88% of parents who participated in six or more months of Start at Zero home visiting showed an increase in or maintenance of their positive parenting behaviors (including nurturing, discipline, support of development, and safety). 72% of these parents demonstrated increased use of supportive resources for their family’s well-being.
77% of children enrolled in Start at Zero programs (both Home Visiting and Little Classrooms) remain on-track with their developmental milestones as measured through the Ages and Stages Questionnaire child development screening tool.
100% of parent satisfaction survey participants “agree” or “strongly agree” that they are very satisfied with the Start at Zero home visiting program.
Long-Term Success
Start at Zero’s ultimate goal is that all parents are active participants in their child’s health and education, establishing a generational culture of healthy living, positive parenting and self-sufficiency in Kansas City.
Program Success Monitored By Start at Zero uses standardized screenings and assessment tools to collect and evaluate data to measure growth towards our outcomes and impact. For Start at Zero home visiting, a family assessment tool is used to measure parent and family growth, a child development screening is used to measure child development, and satisfaction surveys are used to ensure client satisfaction.
Examples of Program Success
“Home visits have helped me learn what to expect and watch for milestones and how to encourage and challenge my child to learn and grow in age appropriate ways.” - Mother of 2 children age 1 and 3.
“From the in-home visits I have learned how to be more patient with my grandchildren. This is a wonderful program.” -Grandmother of 3-year-old and 4-year-old.
Description During a weekly 90-minute session held at a school or community location, parents and their children come together in a preschool-like environment to participate in activities that enhance child development and increase social connectedness. This is known as Little Classrooms. Children age 2-5 participate in a high-quality preschool lesson, where they practice academic and social/emotional skills necessary for Kindergarten. Parents participate with their children and also engage in a parent education discussion facilitated by a Parent Educator. Parents choose from a range of discussion topics in the areas of child development, parenting, and family well-being.
Category Education, General/Other Early Childhood Education
Population Served Infants to Preschool (under age 5), ,
Short-Term Success
Start at Zero supports parents in ensuring their children are on the path to kindergarten readiness. 77% of children enrolled in Start at Zero programs (both Home Visiting and Little Classrooms) remain on-track with their developmental milestones as measured through the Ages and Stages Questionnaire child development screening tool.
100% of parent satisfaction survey participants “agree” or “strongly agree” that they are very satisfied with the Start at Zero Little Classrooms program.
Long-Term Success Start at Zero’s ultimate goal is that all parents are active participants in their child’s health and education, establishing a generational culture of healthy living, positive parenting and self-sufficiency in Kansas City.
Program Success Monitored By Start at Zero uses standardized screenings and assessment tools to collect and evaluate data to measure growth towards our outcomes and impact. For Start at Zero Little Classrooms, a family assessment tool is used to measure parent and family growth, a child development screening is used to measure child development, and satisfaction surveys are used to ensure client satisfaction.
Examples of Program Success
“[Little Classrooms] have help me build relationships and friendships with other families that are now my primary social and supportive systems.” - Start at Zero Mother
“[Little Classrooms are] an outlet in the community for my kids to engage with other children and learn social skills.” -Start at Zero mother.
Executive Director/CEO
Executive Director Ms. Angela DeWilde
Term Start July 2015
Experience Angela DeWilde is the Co-Founder and Executive Director of Start at Zero. Angela implemented the Start at Zero pilot program from 2014-2016, where she completed over 800 home visits with Kansas City families. Upon the conclusion of the pilot program, Angela launched Start at Zero as a nonprofit organization and has built the organization to where it stands today. Angela has recently completed Nonprofit Connect’s Executive Director Institute and has been named a KC Connector. Prior to Start at Zero, Angela was an elementary Special Education teacher for Kansas City Public Schools. Angela lives in midtown Kansas City with her husband and two young children.
Co-CEO/Executive Director
Term Start 0
Compensation Last Year
Senior Staff
Title Program Director
Staff
Paid Full-Time Staff 2
Paid Part-Time Staff 1
Volunteers 0
Paid Contractors 1
Plans & Policies
Organization Has a Fundraising Plan Yes
Organization Has a Strategic Plan Under Development
Management Succession Plan Under Development
Organization Policy and Procedures Yes
Nondiscrimination Policy Yes
Whistleblower Policy Yes
Collaborations
  • Scuola Vita Nuova charter elementary
  • Genesis School charter elementary
  • Promise 1000 Home Visiting Collaborative 
  • Linwood Family YMCA
  • KCPS Language Services Department
  • United Way of Greater Kansas City
  • Children's Mercy Hospital
  • Mother and Child Health Coalition
  • Show Me KC Schools
  • Turn the Page KC
  • Kansas City Public Library
  • Planet Play
Board Chair
Board Chair Mr. Richard Winslow
Company Affiliation Kansas City University of Medicine and Biosciences
Term Aug 2016 to Aug 2018
Board Members
NameAffiliation
Mr. Darryl Answer Community Pastor
Ms. Emily Buckley Vice President of Advancement, Donnelly College
Ms. Angela DeWilde Executive Director, Start at Zero
Mr. Scott Hall J.D.Vice President for Strategic Initiatives, Kansas City Chamber of Commerce
Mrs. NaTika Rowles Program Associate, Greater Kansas City Community Foundation
Ms. Stephenie Smith Executive Director, Linwood Family YMCA
Mr. Richard Winslow Ph.D.Vice Provost for Enrollment and Student Services, Kansas City University of Medicine and Biosciences
Board Demographics - Ethnicity
African American/Black 3
Asian American/Pacific Islander 0
Caucasian 4
Hispanic/Latino 0
Native American/American Indian 0
Other 0
Board Demographics - Gender
Male 3
Female 4
Unspecified 0
Governance
Board Term Lengths 3
Board Term Limits 0
Written Board Selection Criteria? Under Development
Written Conflict of Interest Policy? Yes
Number of Full Board Meetings Annually 6
Financials
Fiscal Year Start July 01, 2017
Fiscal Year End June 30, 2018
Projected Revenue $300,000
Projected Expenses $275,000
Form 990s
Foundation Comments
  • FYE 6/30/2017: Financial data reported using the IRS Form 990.
  • Foundation/corporate revenue line item may include contributions from individuals.
Detailed Financials
 
Expense Allocation
Fiscal Year201720162015
Program Expense$80,673----
Administration Expense$14,236----
Fundraising Expense$0----
Payments to Affiliates$0----
Total Revenue/Total Expenses1.62----
Program Expense/Total Expenses85%----
Fundraising Expense/Contributed Revenue0%----
Assets and Liabilities
Fiscal Year201720162015
Total Assets$58,393----
Current Assets$58,393----
Long-Term Liabilities$0----
Current Liabilities$0----
Total Net Assets$58,393----
Short-Term Solvency
Fiscal Year201720162015
Current Ratio: Current Assets/Current Liabilities------
Long-Term Solvency
Fiscal Year201720162015
Long-Term Liabilities/Total Assets0%----
Top Funding Sources
Fiscal Year201720162015
Top Funding Source & Dollar AmountEarly Education Funders Collaborative $100,000----
Second Highest Funding Source & Dollar AmountHall Family Foundation $25,000----
Third Highest Funding Source & Dollar AmountHallmark Foundation $5,000----
Capital Campaign
Currently in a Capital Campaign? No
Organization Name Start at Zero
Address 4049 Pennsylvania, Suite 301
Kansas City , MO 64111
Primary Phone (816) 308-0345
Contact Email info@startatzero.org
CEO/Executive Director Ms. Angela DeWilde
Board Chair Mr. Richard Winslow
Board Chair Company Affiliation Kansas City University of Medicine and Biosciences
Year of Incorporation 2016