Goodwill of Western Missouri & Eastern Kansas
1817 Campbell Street
Kansas City MO 64108
Web and Phone Contact
Telephone (816) 842-7425
Mission Statement

Goodwill empowers people with disadvantages and different abilities to earn and keep employment through individualized programs and services.

CEO/Executive Director Ms. Stefany Williams
Board Chair Mr. Jeremiah Allen
Board Chair Company Affiliation Commerce Bank
History and Background
Year of Incorporation 1978
Financial Summary
Projected Revenue $25,579,000
Projected Expenses $25,786,000
Mission Statement

Goodwill empowers people with disadvantages and different abilities to earn and keep employment through individualized programs and services.

Background Statement

When you donate to, give to or shop at Goodwill, you empower job seekers in our community.Your donation makes a difference. Ninety cents of every dollar Goodwill spends supports local programs and services that empower people with disadvantages and different abilities to earn and keep employment.

In 2015, 1.5 million purchases and 450,000 donations funded our mission. Goodwill has a history of more than 120 years of service in Kansas City. The first Goodwill store opened in 1925. Currently, there are 14 Goodwill stores with donation centers, additional donation sites, and GoodWORKS Career Resource Centers within the region. 
Impact Statement

  • Goodwill’s programs and services provide career exploration, work experience and job placement assistance for hundreds of individuals in our region each year. In the last 122 years, Goodwill of Western Missouri & Eastern Kansas has served over 620,000 people, securing over 200,000 jobs with over $300,000,000 in wages earned. 
  • Goodwill’s sustainability efforts divert millions of pounds of unwanted items from landfills. A substantial number of items not sold at retail or outlet operations are redirected to partners who recycle and repurpose cloth, plastic, metal, electronics, paper and more.
  • Goodwill aims to establish additional GoodWORKS Career Centers throughout the community to provide job exploration and career assistance for job seekers. Centers will be staffed with Goodwill team members and volunteers who will assist seekers with resume development, job leads, on-line applications, interview preparation and more.

Needs Statement
  • As a social enterprise, 80% of Goodwill's funding comes from the retail operations, yet every additional dollar donated furthers the ability to serve people with disadvantages and different abilities to earn and keep employment.  
  • In 2016, Goodwill is completing a Community Needs Assessment to set the course for future program development. Visit for updates on the latest programs and services to further Goodwill's mission in our region. 
Service Categories
Vocational Rehabilitation
Thrift Shops
Youth Development Programs
Areas of Service
MO - Jackson County
MO - Clay County
MO - Platte County
KS - Wyandotte County
KS - Johnson County
MO - Eastern Jackson Co
MO - Jackson County Urban Core
KS - Wyandotte County Urban Core
KS - Franklin County
MO - Ray County
KS - Atchison County
KS - Lawrence
KS - Leavenworth County
MO - Buchanan
MO - Caldwell
MO - Cass County
MO - Clinton
MO - Lafayette
MO - Liberty

The Goodwill GoodWORKS Career Center connects job seekers in the Greater Kansas City community with Career Navigators who assist with individualized job searches and career exploration. 

  • A Goodwill career professional is available to assist with job exploration, resume preparation, navigating job listings online, applying online, the use of job search tools and much more.
  • For those in need of additional assistance, GoodWORKS Career Centers can provide referrals to partner organizations that provide additional services such as housing or transportation.
  • GoodWORKS Career Centers can also provide a referral to one of Goodwill’s specialized job programs for those with disadvantages and different abilities.


Currently, there are three GoodWORKS Career Centers open to the public in St. Joseph, within the Goodwill on North Oak Trafficway and at the Goodwill Mission Support Center in downtown Kansas City. 

Program Budget $94,000.00
Category Employment, General/Other Job Training & Employment
Population Served Adults, Offenders/Ex-Offenders, Poor,Economically Disadvantaged,Indigent
Short-Term Success

In 2015, 236 individuals received services at Goodwill's GoodWORKS Career Centers. For the individuals who reported back on employment, the average starting wage was $8.97. 

Long-Term Success

The long-term success of this program is defined as reducing barriers to employment,  increasing employment retention and reducing the demand for government and human service agency resources. 

Program Success Monitored By

The Goodwill Board of Directors receives quarterly reports on the program and makes recommendations using a continuous quality assurance process. Changes are made to the program as needed.

Examples of Program Success

When Sean graduated in 2013 with a degree in Speech Communications, he didn’t anticipate how difficult it would be to find a job. Over time he became increasingly shy. Sean lived with his mom and, without his job, their living situation deteriorated. They washed clothes by hand because they couldn’t afford to repair their washer and dryer. The brakes on Sean’s van wore out, leaving him without transportation. It seemed like things were quickly spinning out of control.

Sean is a computer expert but he didn’t present himself well on job applications, limiting his potential to move forward with job prospects. Diabetes also limited his employment opportunities to desk jobs. Fortunately, Sean connected with Goodwill.
Goodwill’s GoodWORKS Career Navigator coached him on job search techniques, application completion, and interview skills. Together Sean and his Goodwill Career Navigator attended job fairs, crafted his resume, and built his confidence. The Goodwill Career Navigator directed Sean in choosing appropriate interview clothes and soon Sean landed a job at Jackson Hewitt preparing taxes. He is thrilled! The job provides Sean with a new sense of self-worth and opportunities for growth. He and his mom were finally able to repair their washer and dryer and meet other financial needs, improving their relationship. Sean can now look forward to increasing degrees of success.

The Quest Academy provides young adults ages 18-25 in the urban core with opportunities to discover career options. This group may not have had the benefit of role models for good work ethics or job skills.

  • The program provides training in career readiness, job search techniques and soft skills development.
  • Participants take part in a 5-week internship to develop workplace skills. 
  • Upon completion of the academy, students are encouraged to continue their education with a career in mind or begin the job search process with help from Goodwill.
Program Budget $658,500.00
Category Youth Development, General/Other Youth Development, General/Other
Population Served Unemployed, Underemployed, Dislocated, People/Families with of People with Physical Disabilities, People/Families with of People with Psychological Disabilities
Short-Term Success The most recent class of Quest Academy resulted in employment or enrollment in training for every participant. 
Long-Term Success

Over 80% of Quest Academy participants earn employment at the completion of the program. Others enter training programs or seek out additional education. 

Program Success Monitored By

The Goodwill Board of Directors receives quarterly reports on the program and makes recommendations using a continuous quality assurance process. Changes are made to the program as needed.

Examples of Program Success

Keshaun participated in Goodwill’s Quest Academy for career exploration after leaving high school. Through this program, he gained work experience at Showtime Auto Detailing. At the completion of the program, he was immediately offered a job. There Keshaun grew into his role and the owner saw his potential. In less than a year, Keshaun was promoted to shop manager at Showtime’s Independence location. He now oversees a few employees and keeps the records of cars serviced. The owner reports he has never seen anyone train new employees as well as Keshaun. 


The program offers assistance to individuals in finding the best job match, taking into consideration their interests, skills, and abilities by utilizing an individualized employment plan.

  • During weekly meetings, the Goodwill Career Navigator identifies the best methods to contact an employer, fill out applications, interview and follow up after an interview.
  • Once employment is secured, Goodwill Career Coaches are available to provide retention services to help the individual keep employment.


Program Budget $602,000.00
Category Employment, General/Other Job Search & Placement
Population Served Adults, People/Families with People of Developmental Disabilities, People/Families with of People with Physical Disabilities
Short-Term Success

Short-term success is defined by average days from referral to program intake, clients completing an individualized employment plan and client satisfaction survey. Through June 2016, the average number of days from referral to intake is 7 and 72% of clients served completed an individualized employment plan. 

In 2015, the percent of clients who report being "very satisfied" with services from Goodwill was 84%. Through June 2016, the number has grown to 100%.  
Long-Term Success

Long-term success is defined as obtaining and maintaining employment for more than 90 days. In 2015, 86% of persons placed maintained employment for 90 days or more. Through June of 2016, 100% of clients placed have maintained employment for 90 days or more. 

Program Success Monitored By

The Goodwill Board of Directors receives quarterly reports on the program and makes recommendations using a continuous quality assurance process. Changes are made to the program as needed.

Examples of Program Success

Derek had no money to renew his driver’s license, repair his car, or buy a phone when he was referred to Goodwill. And, without a car, he couldn't visit his young daughter. 

Derek poured his energy and time into finding employment. With help from Goodwill, he developed his resume, conducted online job searches, called potential employers, and practiced interviewing using  Goodwill's resources like career coaching, computers, and telephones. Though he faced many rejections, Derek kept looking for work.

Finally, an employer made a good call and hired Derek. He earned a job! The work is intense and requires long nights, but Derek is sticking with it and taking the opportunity to earn overtime pay.

Derek returned to Goodwill months later to show off his car, driver’s license, and cell phone. But the Power of Work doesn’t stop there – he has his own apartment now and can visit his daughter again. 


Supported employment allows individuals to be supported by a Career Coach in their place of employment. A Career Coach can help an individual learn the skills they need to succeed in the workplace.

Extended employment gives individuals with disabilities the opportunity to work in Goodwill retail operations supported and supervised by a Career Coach. This job can be a short skill-building program or the team can provide long-term employment for individuals with more severe disabilities.
Category Employment, General/Other Job Training & Employment
Population Served People/Families with of People with Disabilities, ,
Short-Term Success

Short-term success is outlined by the average number of days from referral to start of the program. Through June 2016, the average number of days from referral to start is 10. 

Long-Term Success

Long-term successes are measured by the satisfaction of clients and stakeholders of supported employees. In 2015, 90% of clients and 100% of stakeholders reported being "very satisfied" with the program and services provided. As of June 2016, 95% of clients and 100% of stakeholders report being "very satisfied" with the program and services provided. 

Program Success Monitored By

The Goodwill Board of Directors receives quarterly reports on the program and makes recommendations using a continuous quality assurance process. Changes are made to the program as needed.

Examples of Program Success


Ten years ago, Shandi was a Goodwill success story. A client with great work ethic, she had earned and kept employment in her former placement. But when Shandi came back to Goodwill last year, she was not working. The loss of employment put her family in turmoil. She knew the first step to stabilizing her family was to find a new job.

Shandi took advantage of Goodwill's services to help her search for employment, including to identify and apply for available jobs. After applying numerous places, Shandi received a call from Cintas requesting a phone interview for work placing clean uniforms on hangers. Shandi worked with her Goodwill employment specialist, and diligently prepared for her phone interview through role play and assisted company research. She aced the phone interview - and three more follow-up interviews!

After a few weeks on the job, it was apparent that Shandi was struggling to manage the workload and risked losing her job. Shandi knew her job contributed to her family’s now healthy home life. She reached out to her Goodwill Career Navigator, who arranged for on-the-job coaching and support with a Goodwill Career Coach. Together, Shandi and her coach devised a plan to build her performance and meet her goals. And it worked! Shandi has retained her job. Now she has renewed respect for herself, and her kids respect her, too.



Through the AbilityOne Program, people with disabilities enjoy full participation in their community and can market their skills into other public and private sector jobs. Goodwill participates in the federal initiative with custodial service contracts at the Richard Bolling Federal Building in downtown Kansas City, Missouri and Fort Leavenworth in Kansas. These jobs provide people with significant disabilities the opportunity to acquire job skills and training, receive good wages and benefits, and gain greater independence and quality of life.


Category Employment, General/Other Vocational Rehabilitation
Population Served People/Families with of People with Disabilities, ,
Short-Term Success Short-term success for this program is to fill each position available at AbiltyOne. In 2015, 67 individuals were employed through the AbiltyOne contract. 

Long-Term Success

Long-term success is measured by persons in the program keeping sustainable employment in or outside of AbiltyOne for ninety days or more. 

Program Success Monitored By

The Goodwill Board of Directors receives quarterly reports on the program and makes recommendations using a continuous quality assurance process. Changes are made to the program as needed.

Examples of Program Success

Cedric came to Goodwill for help finding employment when he finished high school. Goodwill helped him earn a job with AbilityOne providing janitorial services for the Federal Building in downtown Kansas City. Cedric thrived in his role and, a couple years later, met Tia. Tia also worked with Goodwill to secure employment at the Federal Building. It eventually was there they fell in love and got married. Now Cedric and Tia have two children and support their family through sustainable employment that all started with AbilityOne. Tia told her Goodwill Career Navigator that one of the best things about having a good job is that she can buy new shoes for her children. 

Executive Director/CEO
Executive Director Ms. Stefany Williams
Term Start Sept 2013

Stefany joined Goodwill in 2011 as CFO, moving into the President and CEO role in 2013. Her background includes key roles at Executive Accounting Solutions, Benedictine College, William Jewell College and Economic Development Corporation of Kansas City, MO.

Stefany’s previous leadership experience was instrumental in revolutionizing Goodwill’s operations, impact, and culture. Under her direction, the organization seeks to become the leader in innovative practices that promote self-sustainability for people who have been marginalized.  Stefany holds a Bachelor of Science degree from William Jewell College and a Masters of Business Administration from the University of Kansas. She is also a Certified Public Accountant.
When asked about her experience at Goodwill, Stefany said, “Along with a twisted sense of humor, I bring a genuine passion for loving what I do to Goodwill. My passion drives me to find innovative and sustainable ways to help others have the same opportunity to contribute and receive intangible value through their work life. One of my most powerful experiences at Goodwill happened while I was pulling away from our North Oak location. A woman was standing on the corner of our parking lot with a sign that read "2 kids, need work". We had several openings available not 100 yards from where she was standing. Anyone willing to stand on a corner and beg for work - not money, not food, but work - would likely be an amazing team member. I pulled up and handed her my card. She looked at me with hesitation and said "No papers?" I felt crushed. We were hiring hard workers and I work for an organization that helps people earn and keep employment. Yet, I couldn't help this one person who desperately wanted to work. It was then I began to see much further than our current capacity.
 I see a future where Goodwill can and must do more - both on our own and as a catalyst in the employment services community. Every program we start and every person those programs serve will be in her honor. I continue to remember her. I hope she was able to find help that day - and I hope someday we will be able to repay her for her struggle and bravery.”
Co-CEO/Executive Director
Term Start
Compensation Last Year
Former CEOs
Mr. Brad Burger Sept 2009 - Sept 2013
Mr. Larry Jones Oct 2002 - July 2009
Senior Staff
Title VP - Human Resources

Kevin joined Goodwill in 2013, previously serving as Director of Talent Development for AMC Theaters. He spent twenty-five-years at AMC serving in various operations and human resource roles, gaining experience for his best role yet: Vice President of Human Resources at Goodwill. Kevin oversees all HR functions for the nearly 600 Goodwill employees with special emphasis on employee engagement. Kevin holds a Bachelor of Science degree from Oklahoma Christian University.

When asked about his passion for Goodwill, Kevin said, “I love to help people. I see powerful examples of how Goodwill impacts the lives of those we serve every day. Early on, I had the pleasure of helping a client earn employment at Goodwill’s Retail Operations Center and because of his work, I saw him gain sustainability, grow and soar. Through individuals like this client, I hope to change our community one person at a time.”

Title VP of Supply Chain & Facilities

Scott came to Kansas City in 2015 to take the role of Vice President of Supply Chain and Facilities. Prior to Goodwill, Scott owned a consulting firm. His clients benefited from his experience overseeing operations, logistics, distribution and supply chain for companies like Cinatra Clean Technologies, Blue Magic, Installer Edge and Shell. In addition to the various aspects of his role, Scott diverts over 85% of the 15 million pounds of unwanted items received annually from landfills. Scott holds degrees from San Diego State University and Grossmont Community College.

When asked about Goodwill, Scott said, “I chose to join the Goodwill team to help others experience the empowering, rewarding feeling that comes with employment.”

Title VP of Mission Operations

After relocating to Kansas City in 2016, Laura join the Goodwill team as Vice President of Mission Operations, a role she previously held with Goodwill of Greater Nebraska. Prior to that, Laura was a private consulting providing training and technical assistance in the field of supported employment. And, she led mission services at Goodwill Industries of Central Indiana. Laura has a proven track record in developing programs, implementing infrastructure, maintaining accreditations and building community relationships in areas related to vocational rehabilitation. Now, Laura oversees the 100,000+ hours annually our mission team spends in service of clients. Laura is a graduate of Goodwill Industries International Senior Leadership Program with a Masters of Science in rehabilitation counselling.

When asked why Goodwill, Laura said, “Seeing the impact Goodwill has on the lives of people through work that made me fall in love with Goodwill's mission! Being part of the transformation that takes place in people with different abilities and barriers to work is an awesome experience and one that never gets old.”

Title VP of Community Engagement

Suzanne joined the Goodwill team in 2015 as Vice President of Community Engagement. She was most recently Director of Marketing for Roasterie Coffee Roasters and, prior to that, Director of Brand Marketing for Houlihan’s Restaurants. Suzanne’s for-profit marketing experience brings a new perspective to the organization’s community outreach, branding and development strategies. Suzanne has a Bachelor of Science degree in Strategic Communications from the University of Kansas.

When asked why she loves working for Goodwill, Suzanne said, “My first week at Goodwill, I had a powerful experience when I attended the graduation party for our 2014-2015 class of Project Search students. I was moved as the young adults stood up in front of their families, peers, and teachers and spoke with pride about their accomplishments made possible through the program. I knew then I was in the right place.”

Title Vice President of Retail Operations

Michael Belt was most recently with H&R Block as their Strategic Business Director- Military US/International. He identified, created and developed global enterprise military channel strategy and led and advanced international operations related to international franchises and military business operations. Before that, he served as the Division CIO for YUM! Brands Restaurants, where he provided strategic and tactical planning as well as the development of information and technology systems for restaurants, franchise organizations and respective corporate offices.


When asked why Goodwill, Michael responded, “Goodwill was an attractive opportunity to me because I was in a point in my career where I wanted to make a difference.  Transitioning from climbing the corporate later on my pursuit of the next rung, to one of making a difference, Goodwill was an easy choice.  Bob Buford’s ‘Half Time’ states it best when he describes this transition as: Moving from Success to Significance.  That’s what I want to do, provide significance to others and their pursuit of employment.”

Title Vice President of Mission Advancement

Vice President of Mission Advancement is a newer position leading innovation within Goodwill’s mission services. Lauren will lead the design and development of internal and external programs and activities that are aligned with Goodwill’s vision and core values. She will complete a community needs assessment to understand the needs of the Kansas City community especially within the employment sector. Once complete, Lauren will work with community partners to create programs and source funding, including overseeing grants.


Lauren Solidum most recently was the Assistant Vice President for Catholic Charities in Fort Worth, Texas where she drove anti-poverty solutions within the agency. Prior to that position, she was Vice President, Programs for Enactus United States, an agency that provides business and employment opportunities for college students across the United States by combining social enterprise and corporate social responsibility.

When asked why Goodwill, Lauren said, “There is nothing quite like the experience of helping another attain their goals. I want to be in a space where those around me have a fire, a drive, a passion for bettering the lives of others in the most impactful way. I saw that intensity when I met the Goodwill team and immediately wanted to be aboard this train!”

Paid Full-Time Staff 233
Paid Part-Time Staff 358
Volunteers 25
Paid Contractors 0
Formal Evaluations
CEO Formal Evaluation Yes
CEO/Executive Formal Evaluation Frequency Annually
Senior Management Formal Evaluation Yes
Senior Management Formal Evaluation Frequency Annually
Non-Management Formal Evaluation Yes
Non-Management Formal Evaluation Frequency Annually
Plans & Policies
Organization Has a Fundraising Plan Yes
Organization Has a Strategic Plan Yes
Management Succession Plan Under Development
Organization Policy and Procedures Yes
Nondiscrimination Policy Yes
Whistleblower Policy Yes
Document Destruction Policy Yes
The Department of Elementary and Secondary Education (DESE), Mid America Assistance Coalition, Jackson County Mental Health Employee Assistance Resource Network,  Missouri Rehabilitation Association, Veterans Administration, and Progressive Community Services.  
Affiliate/Chapter of National Organization (i.e. Girl Scouts of the USA, American Red Cross, etc.) - Affiliate/chapter1904
External Assessment and Accreditations
Commission on Accreditation of Rehabilitation Facilities (CARF) - Employment and Community Services - 3 Year Accreditation2013
Government Licenses
Is your organization licensed by the government? No
Board Chair
Board Chair Mr. Jeremiah Allen
Company Affiliation Commerce Bank
Term Jan 2017 to Dec 2020
Board Members
Mr. Manuel Abarca IVCongressman Emanuel Cleaver, II – 5th District
Ms. Hayat Abdullahi Truman Medical Center
Mr. Jeremiah Allen Commerce Bank
Mr. Jerry Baber Union Station
Mr. C. Robert Barton Retired
Ms. Patricia Cahill Community Volunteer
Mr. Keith Dorrian A.L. Huber
Mr. Steve Hamilton Stinson Leonard Street LLP
Ms. Carlanda McKinney Cerner Corporation
Ms. Siobhan McLaughlin Lesley Gilda's Club Kansas City
Mr. Rick Otis Community Volunteer
Mr. Robert E. Robinson Commerce Bank
Ms. Jodi L. Schade ReeceNichols Realtors
Ms. Lisa Schubert Hickok Merrill LLC
Mr. Christopher Winger Novak Birks, CPAs
Board Demographics - Ethnicity
African American/Black 1
Asian American/Pacific Islander 0
Caucasian 12
Hispanic/Latino 1
Native American/American Indian 0
Other 1
Board Demographics - Gender
Male 9
Female 6
Unspecified 0
Board Term Lengths 3
Board Term Limits 2
Board Meeting Attendance % 80%
Written Board Selection Criteria? Yes
Written Conflict of Interest Policy? Yes
Percentage Making Monetary Contributions 100%
Percentage Making In-Kind Contributions 10%
Constituency Includes Client Representation No
Number of Full Board Meetings Annually 6
Standing Committees
Board Governance
Board Development / Board Orientation
CEO Comments

Fiscal Year Start Jan 01, 2016
Fiscal Year End Dec 31, 2016
Projected Revenue $25,579,000
Projected Expenses $25,786,000
IRS Letter of Exemption
Foundation Comments
  • FY 2014, 2013: Financial data reported using the IRS Form 990.
  • FY 2012:  Financial data reported using the organization's audited financial statements. 
  • Foundation/corporate revenue line item may include contributions from individuals.


Detailed Financials
Revenue SourcesHelpThe financial analysis involves a comparison of the IRS Form 990 and the audit report (when available) and revenue sources may not sum to total based on reconciliation differences. Revenue from foundations and corporations may include individual contributions when not itemized separately.
Fiscal Year201420132012
Foundation and
Corporation Contributions
Government Contributions$97,339$190,987$1,025,416
Individual Contributions----$0
Investment Income, Net of Losses($394)($566)$759
Membership Dues$0$0$0
Special Events$0$9,211$0
Revenue In-Kind$9,767$0$0
Expense Allocation
Fiscal Year201420132012
Program Expense$18,164,495$19,749,779$22,324,883
Administration Expense$2,724,298$4,307,732$2,251,555
Fundraising Expense$38,580$97,740$120,101
Payments to Affiliates----$0
Total Revenue/Total Expenses1.080.911.71
Program Expense/Total Expenses87%82%152%
Fundraising Expense/Contributed Revenue14%30%8%
Assets and Liabilities
Fiscal Year201420132012
Total Assets$6,970,105$6,267,972$7,838,736
Current Assets$3,253,760$2,212,580$4,969,902
Long-Term Liabilities$5,842,614$6,501,175$462,333
Current Liabilities$2,186,050$2,529,797$233,183
Total Net Assets($1,058,559)($2,763,000)$5,044,220
Short-Term Solvency
Fiscal Year201420132012
Current Ratio: Current Assets/Current Liabilities1.490.8721.31
Long-Term Solvency
Fiscal Year201420132012
Long-Term Liabilities/Total Assets84%104%6%
Top Funding Sources
Fiscal Year201420132012
Top Funding Source & Dollar AmountAnonymous $44,801 -- --
Second Highest Funding Source & Dollar AmountAnonymous $38,779 -- --
Third Highest Funding Source & Dollar AmountAnonymous $25,888 -- --
Capital Campaign
Currently in a Capital Campaign? No
Capital Campaign Anticipated in Next 5 Years Yes
Organization Name Goodwill of Western Missouri & Eastern Kansas
Address 1817 Campbell Street
Kansas City, MO 64108
Primary Phone (816) 842-7425
CEO/Executive Director Ms. Stefany Williams
Board Chair Mr. Jeremiah Allen
Board Chair Company Affiliation Commerce Bank
Year of Incorporation 1978